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Nicholas Kusmich

Founder of the H2H Media Group is best known as a Leading Digital Advertising Strategist and for having the highest ROI's in the industry (up to 30,973.32%). Working with A-List clients, including top thought-leaders, NYT Best Selling Authors, Top Inc 500, and fast-growth companies, he creates advertising campaigns that don’t suck and allow you to scale your business at will. Get a free copy of his bestselling book GIVE and subscribe to his newsletter at https://www.nicholaskusmich.co/

Featured Post

How to increase your enrollment rate to over 80% (and how to do the same for your show-up rate).

The Bottom Line Read time: 3.5 minutes. Good morning Reader, Picture this: It's the ungodly hour of 3 AM. The world is asleep, but here you are, wide awake, your mind buzzing with ideas that just can't wait till morning. Sounds familiar? Well, it sure does to me. Just the other night, I found myself in this exact scenario, iPad in hand, scribbling down what I'm about to share with you today.You see, having a high ticket business means a lot revolves around your enrollment rate, and that is...

4 days ago • 4 min read

The Bottom Line Read time: 3.5 minutes. Hey Reader, Ever found yourself shivering not from the cold but from the anticipation of what's next? I recently did, submerged in the icy embrace of my daily cold plunge, my eyes, as usual, glued to the ticking timer counting down from 4 mins, eagerly awaiting my escape. Ah, the things we do for health, right? But here's where the plot thickens. As the seconds ticked away, a revelation bubbled to the surface, not unlike the shivers coursing through my...

11 days ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Hey Reader, Yes, you, the business owner many times finding yourself staring down the digital beast we call META, armed only with your amazing offer and the desire to help more people. If you've ever found yourself wishing for a magic lamp in this ad-writing desert, then today is your day. It starts with an AI you likely already know named ChatGPT (but I like to call it the Genie), and a quest to turn the arduous task of ad writing into a wish-granted...

18 days ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Hey Reader, Today, we're diving into an extraordinary method that's so elegantly simple yet profoundly impactful in scaling your premium services and high-ticket offers. Think of it as the Swiss Army knife in your arsenal for making more sales - the humble 'interview'. But not just any interview. We're talking about an approach inspired by my friend Dean Jackson and his approach to his podcast 'More Cheese, Less Whiskers'. Imagine your business as a...

25 days ago • 3 min read

The Bottom Line Read time: 3.5 minutes. Hey Friend, I hope this finds you thriving. Today, I want to share some wisdom nuggets and practical advice on a topic that's close to my heart - Focusing on What You Do Best and Outsourcing the Rest. You see, in the grand scheme of our business odyssey, time is our most valuable asset. Yet, it's also the one we often squander the most, especially when we're caught in the whirlwind of "doing it all." especially when we’re in launch mode. It reminds me...

about 1 month ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Special Announcement: If you sell a premium service (a high-ticket offer) and need more QUALIFIED leads on your sales team’s calendar, I made a video that shows you how we’re getting up to 4X more qualified appointments at 1/10 the cost of a ‘traditional’ funnel. Watch it here and schedule a call if you’d like to discuss → https://scale.nicholaskusmich.com/fast-track Hey Friend, Today, I'm peeling back the curtain on something I like to call the KPI...

about 1 month ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Hey friend, Let’s dive into the enchanting realm of text-based ad creatives, where simplicity reigns supreme and effectiveness soars sky-high. Forget the daunting hurdles of video production - no more fretting over lighting, audio, or that pesky post-editing! Today, we unravel the spellbinding simplicity and sheer power of text-based ads, a tool so potent yet so wonderfully straightforward. Imagine crafting an ad as easily as whispering a spell. One...

about 2 months ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Hey friend, Ever feel like you're juggling too many balls, trying to keep them all in the air, only to realize you're actually juggling chainsaws? And, oh, they're on fire? Welcome to the world of high-ticket business, where every conversation can be the difference between a spectacular win or a fiery miss. But fear not, I've got just the trick to keep you devilishly productive and not just a devil in distress. Introducing the Magic 18 lead process!...

about 2 months ago • 3 min read

The Bottom Line Read time: 3.5 minutes. Hey friend, Ever stumbled upon an ad that made you do a double-take, not because it was flashy or loud, but because it felt so familiar? Well, buckle up, because I’m about to spill the beans on the Notes App Ad Framework - a game-changer in the ad world that’s as simple as it is genius. Imagine this: You’re scrolling through your feed, and bam! A “note” pops up. Not just any note, but one that looks like it's straight out of your iPhone's Notes app....

2 months ago • 2 min read

The Bottom Line Read time: 3.5 minutes. Hey friend, It's Nicholas here, and today, I'm about to dive into a topic that's as thrilling as a midnight drive in a McLaren—yet as foundational as the trusty Mazda parked in your driveway. Buckle up, because we're about to navigate the high-speed highway of high-ticket sales with some hard corners and sharp turns. Let’s start with a simple question: would you sell a McLaren the same way you'd sell a Mazda? I mean, both get you from point A to B, but...

2 months ago • 2 min read
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